ERIC Number: EJ249954
Record Type: CIJE
Publication Date: 1981
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
La publicite et l'enseignement du francais langue etrangere (Advertising and the Teaching of French as a Second Language).
Margerie, Charles de
Francais dans le Monde, n163 p47-50,67-68 Aug-Sep 1981
Reviews the history of the use of advertisements as instructional material, indicating that they appear almost exclusively in advanced level textbooks for adults and that they are seldom exploited according to clearly defined objectives. Discusses various modes of utilization and suggests criteria for the selection of such materials. (MES)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: French
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
