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Popovic Ševic, Nevenka; Ilic, Milena P.; Ševic, Aleksandar – Research in Pedagogy, 2022
Advertising towards children confirms the importance of marketing communication, as they are important for companies that offer a range of products and services. We study the influence of advertising messages from traditional media on different children's age groups, via the observed branded products and the examined credibility of advertisements,…
Descriptors: Advertising, Elementary School Students, Influences, Student Attitudes
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Ioannou, Panagiotis; Rodiou, Evdoxia; Iliou, Theodoros – Research in Pedagogy, 2017
The purpose of the present study was to compare the effects of two different teaching methods on students' comprehension in Mathematics: pictures with concurrent narration versus pictures with on-screen text, during teaching triangles, a lesson in Mathematics. Forty primary school children (boys and girls) selected to participate in this study.…
Descriptors: Mathematics Instruction, Visual Aids, Narration, Elementary School Mathematics