A service learning project was recently incorporated into a short-term business study abroad program. The main objective was to assess whether there is a place for service learning projects and how they should be integrated into the program. A combination of two surveys were used, one taken before the project and one after. Reflection papers were also analyzed. The findings revealed the effectiveness of service learning in making business students not only aware, but also sensitive to poverty in a developing country. As a result, students may approach business decisions with a greater understanding of their impact on poverty and society.