In this interview Charles Henry, publisher of the Rice University Press (RUP), discusses RUP's rebirth as a fully digital university press. Henry addresses the circumstances that led to this decision, and he further outlines the RUP business model whereby the press will publish its own titles--both digitally and in print-on-demand--while collaborating with other presses to publish works that would otherwise have been deemed too expensive to print. Henry proposes that the digitization of academic publishing will provide more cost-effective ways of disseminating valuable scholarship while simultaneously opening vital new venues for academic writers to reach readers. In describing Connexions, RUP's open-source technological platform, Henry also explains how other presses may adopt this technology if they are willing to allow free and open access to their titles under a Creative Commons license. After commenting on the need for universities to abandon the privileging of print media, Henry discusses the response the RUP initiative has received in the academic community, and he provides further information on upcoming developments at the press.