This handbook is designed to help Texas junior/community college administrators and instructor-coordinators of marketing and distributive education to plan, implement, operate, and expand mid-management programs. The handbook contains five sections. Following the introductory first section that reviews the purpose, history, philosophy, and benefits of mid-management education, the second section provides the Texas Education Agency guidelines for mid-management educational programs. Topics covered include application, program requirements, approval, contract hours, reporting, review, evaluation, records, personnel, internships, and travel. In the third section, the handbook presents suggestions for planning and developing programs, including local planning, program developing, Texas Education Agency approval, and student and professional organizations. The fourth section contains information on developing curriculum and methods of teaching the courses, while the final section outlines how to operate and manage a mid-management instructional program. Topics covered in this section are selecting and developing training stations, methods of recruitment, selection and placement, internship, recordkeeping, budgets, public relations, advisory councils, and program evaluation. Appendixes to the handbook include bibliographies of textbooks and of films, a glossary, and a directory of Texas mid-management instructor-coordinators for 1980-81. (KC)