This research compares the industry readiness, product development skill level, and overall knowledge gains of students taking an undergraduate research course (treatment) to those who did not (control). This 2-semester Applied Interdisciplinary Product Development (AIPD) course for sophomores brought together interdisciplinary teams of food…

Although many marketing courses discuss traditional concepts pertaining to product strategy, concepts specifically relating to packaging are often glossed over. This exercise, "Wrap-Attack Pack," teaches students about the utilitarian and hedonic design elements of packaging. More specifically, the primary objective is to creatively…

The authors present mathematics problems related to the packaging of sporting goods which they used to motivate and engage their students in the USA. This article reports on a series of questions/problems that were explored in groups by the students in a college class designed for sophomores, as part of a program to prepare them to be teachers at…

Based on ethnographic observations in a programme on job search training in Fribourg, Switzerland, I discuss the regimentation that is expected from job seekers on how to 'sell the self' in the labour market, i.e. on how to successfully manage a job interview. I will show how in attempting to narratively package their trajectories, the coaches'…

Allergic reactions to allergenic foods can pose a lethal threat to children with food allergies. Previous research has demonstrated the effectiveness of using behavioral skills training (BST) plus in situ training (IST) to teach safety responses to children. However, there has not been an evaluation of using BST to teach food safety to children…

This article argues that multilingual locales with minority, national and global languages at hand can become a site where meaning of social experience is negotiated and contested, and the role of minority languages can be reconceptualized. More specifically, using the example of Tatar, a minority language in Russia, as well as the framework…

This article reports on an academic-industrial cooperation between students at the Ulsan National Institute of Science and Technology and a local foundation working to revitalise the Eonyang traditional market in Ulsan, South Korea. Students majoring in disciplines ranging from natural and applied sciences to business administration were…

In 1971, Basil Bernstein presented his thesis on the packaging and distribution of educational knowledge, a curricular arrangement in which its classification and framing into disciplinary categories benefited those within the hierarchical structures. In the 50 years since Bernstein's proposition, there has been a growing awareness and rejection…

Employers and students are increasingly demanding applied, relevant skills. Eye tracking technology is used extensively by companies to test consumer attention and awareness of advertisements, packaging, and websites, but the marketing education literature lacks a pedagogy for teaching it in a marketing classroom. An experiential learning activity…

Univision is a brand well-known to Hispanic viewers, but with fragmentation and so many choices within the media landscape, they had to break through the noise effectively. The challenge for Univision was to attract a younger demographic (18-34 year-olds) of loyal viewers to consume Spanish language programming by packaging the use of music and…

In this colloquium, the author responds artistically to Bone and Blaise's article "An uneasy assemblage: Prisoners, animals, asylum-seeking children and posthuman packaging," published in "Contemporary Issues in Early Childhood in 2015" (EJ1058615), continuing their trajectory of "different kinds of images than those…

This guide is intended for college financial aid administrators and counselors who help students begin the aid process--filing the Free Application for Federal Student Aid (FAFSA®) form, verifying information, and making corrections and other changes to the information reported on the FAFSA. The Federal Student Aid Handbook consists of the…

This study employed a literature review, expert interviews, and a questionnaire survey to construct a set of two-tier competencies for a flip-chip packaging engineer. The fuzzy Delphi questionnaire was sent to 12 flip-chip engineering experts to identify professional competencies that a flip-chip packaging engineer must have. Four competencies,…

Previous research has clearly demonstrated that smokers associate cigarette descriptors such as "light", "ultra-light" and "low tar" with reduced health risks, despite evidence showing that cigarettes with these descriptor terms do not present lower health risk. In June 2010, regulations implemented by the US Food and…

The CRAAP Test is a popular tool for teaching students to evaluate information. Its simplicity and ease of understanding make it suitable for teaching in the limited time of a typical one-shot library instruction session. However, it has recently come under criticism for being unequal to the internet age. Critics hold that students treat the CRAAP…