ERIC Number: EJ256457
Record Type: CIJE
Publication Date: 1981-Jun
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Assessment of Public Attitude Changes toward Exceptional Children as a Result of Public Newspaper Advertisements.
Smith, Sterling; Ogley, Peter
Australian Journal of Developmental Disabilities, v7 n2 p87-89 Jun 1981
To assess whether newspaper advertising would affect attitudes toward handicapped children, a series of newspaper advertisements were run over a five-month period. It was concluded that the ads produced significant difference in attitudes of persons manifest by their response to the questionnaire. (SB)
Descriptors: Advertising, Attitude Change, Attitudes toward Disabilities, Disabilities, Mass Media, Newspapers, Public Opinion, Surveys
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
