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Peer reviewed Peer reviewed
ERIC Number: EJ207856
Record Type: Journal
Publication Date: 1979
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
"Mass" in Communication Research.
Corner, John
Journal of Communication, v29 n1 p26-32 Win 1979
Summarizes the arguments against the use of the term "mass" in communication research based on confusions which relate it to the theses of mass society theory or the notion that the term is too simple for the complex nature of communication. (JMF)
Descriptors: Communication (Thought Transfer), Communication Research, Definitions, Mass Media, Opinions, Research, Sociology, Vocabulary
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A