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Pena Correa, Ernesto – ProQuest LLC, 2018
Knowledgebase and information management systems have existed for many years within academics and professional organizations. These technologies have greater importance within academic's programs due to the need and responsibility of creating and transferring knowledge and reliable information to their communities. In today's global, digital, and…
Descriptors: Information Systems, Information Management, Knowledge Management, Electronic Learning
Atkinson, Al – British Columbia Council on Admissions and Transfer, 2009
The Education Planner website provides a searchable database of approximately 1,700 undergraduate post-secondary programs in British Columbia (BC). It is intended as a "one-start entry point" for students looking for post-secondary options. This independent review of Education Planner was undertaken to determine its overall…
Descriptors: Web Sites, Postsecondary Education, Undergraduate Study, Databases
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Walton, Mat; Signal, Louise; Thomson, George – Health Education Journal, 2013
Objectives: This study aimed to identify policy options to support nutrition promotion in New Zealand primary schools. In achieving this aim, the study sought to identify framing by policymakers regarding child diet and obesity; views on the role of schools in nutrition promotion; policy options and degree of support for these options. Issue…
Descriptors: Public Policy, Nutrition, Elementary Schools, Obesity
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Lee, Nicole M.; Merle, Patrick F. – Journal of Marketing for Higher Education, 2018
Reviews of editorial practices and academic studies have shown that journalists often rely on organization websites--and online newsrooms in particular--to inform news stories. Yet, at a time when many academics are called upon as experts by the media, university newsrooms have been ignored. To fill this gap, this study assesses newsrooms of…
Descriptors: Mass Media, Public Relations, Universities, Achievement Rating
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Pizarro Milian, Roger – Higher Education Quarterly, 2017
The current fiscal environment has driven Canadian universities to become more entrepreneurial, seeking out and competing over new sources of funding. Despite such intensifying competition, little effort has been made to document the promotional tactics that Canadian universities are using to render themselves appealing to external audiences. This…
Descriptors: Foreign Countries, Universities, Mixed Methods Research, Marketing
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Itam, Urmila; Misra, Siddharth; Anjum, Heena – European Journal of Training and Development, 2020
Purpose: The concept of employer branding has drawn the attention of both academicians and practitioners over a decade. However, inaction, the objective of the employer brand managers were hardly tapped. Therefore, this paper aims to explore the views of HR manager on employer branding activities and its implementation.…
Descriptors: Marketing, Employers, Administrator Attitudes, Personnel Directors
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McAndrew, Ryan; Drennan, Judy; Russell-Bennett, Rebekah; Rundle-Thiele, Sharyn – Health Education, 2019
Purpose: Collective motives for alcohol consumption represent a nascent field, with individual-level attributes, peer pressure and broad-level environmental elements being at the forefront of research. The purpose of this paper is to explore the role of friendships in the context of alcohol consumption and determine what group-level motives exist…
Descriptors: Drinking, Role, Friendship, Young Adults
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Roach, David W.; McGaughey, Ronald E.; Downey, James P. – Administrative Issues Journal: Education, Practice, and Research, 2012
This study employed a survey in examining the important influences that shape a student's selection of a major in the College of Business (COB). In particular, it compared these influences, by major, to assess which items were most (and least) important to the students majoring in accounting, general business, finance, management, marketing, and…
Descriptors: Business Administration Education, Majors (Students), Decision Making, Surveys
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Harris, Michael S. – Innovative Higher Education, 2009
Through this descriptive qualitative study of institutional advertisements aired on television during the 2006-2007 college football bowl season, I sought to understand the messages communicated by colleges and universities to external audiences. The findings demonstrate the focus on selling the private benefits of higher education and call into…
Descriptors: College Athletics, Audiences, Team Sports, Advertising
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Jiang, Nan; Carpenter, Victoria – International Journal of Educational Management, 2013
Purpose: The purpose of this research is to identify and critically evaluate key issues faced by an institution in the quest to implement higher education internationalization. Design/methodology/approach: A qualitative research is conducted in a post-1992 UK university. A total of 20 interviewees from three key departments participated in this…
Descriptors: Foreign Countries, Higher Education, Strategic Planning, Program Implementation
Horspool, Agi – ProQuest LLC, 2013
Organizations have started using social media to support activities such as team collaboration and knowledge sharing, yet few researchers have systematically investigated the context and culture within which these implementations occur, nor the perceived impact according to organizational users. Additionally, researchers have not yet considered…
Descriptors: Social Media, Teamwork, Knowledge Management, Sharing Behavior
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Kitchel, Allen; Cannon, John; Duncan, Dennis – Career and Technical Education Research, 2009
The purpose of this study was to determine the perceived program management professional development needs of Idaho secondary business/marketing teachers (N = 233) in order to guide pre-service curriculum development and in-service training activities. Sixty-two percent (n = 146) of the 233 teachers completed a modified version of Joerger's (2002)…
Descriptors: Educational Needs, Marketing, Program Administration, Professional Development
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McGrath, Simon; Akoojee, Salim – Education, Knowledge & Economy: A Journal for Education and Social Enterprise, 2007
South African further education and training (FET) colleges have been enjoined to become more responsive to their external environment, in keeping with international trends in public vocational education and training (VET) reform. One mechanism for achieving this goal is to market colleges and communicate more effectively to future students,…
Descriptors: Adult Education, Marketing, Educational Change, Vocational Education
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Alsharari, Nizar Mohammad – International Journal of Educational Management, 2020
Purpose: The purpose of this paper is to explore the internationalization market of higher education (HE) globally and HE field. It examines the internationalization status of HE in Jordan as influenced by institutional perspectives as an example from developing countries. Design/methodology/approach: This paper adopts a quantitative research…
Descriptors: International Education, Higher Education, Developing Nations, Foreign Countries
Nyheim, Peter – ProQuest LLC, 2012
In recent years, more organizations, including restaurants, have concerned themselves with sustainability. As with any new endeavor, guidance is needed. The purpose of this study was to investigate factors that lead to environmentally sustainable practices in the restaurant industry. Using Rogers' Diffusion of Innovation Theory as a…
Descriptors: Dining Facilities, Sustainability, Qualitative Research, Employee Attitudes
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