This manual is designed to respond to the growing interest among colleges in technical assistance for dealing with alcohol-related problems. Part One provides an overview of the dimensions of alcohol related problems and delves into the causes and prevention of alcohol problems. It outlines the Public Health Model approach to dealing with alcohol problems and stresses the importance of effective primary prevention strategies to reach not only persons suffering from alcoholism but also those not currently dependent. Chapter topics include the following: research with implications for college alcohol programming, children of alcoholic parents, women and minorities, limitations of the responsible drinking approach as an effective prevention message, and a description of the Regional College Alcohol Consortia Project. Part Two suggests practical procedures for organizing an effective alcohol program for the college population. Chapters are organized sequentially and provide explanation and directions in initiating and improving or expanding a campus alcohol program that includes prevention and intervention components. Also included is information on program evaluation. Several appendices provide evaluation tools and information including a needs assessment survey, a knowledge test, programing alternatives, confrontation guidelines, a documentation form, and several items reproduced from the University of Maryland alcohol education program. (JB)