The ISI Impact Factor for "JOBM" is 1.793, placing it third in the JCR rankings for journals in applied psychology with a sharply accelerating linear trend over the past 5 years. This article reviews the Impact Factor and raises questions regarding its reliability and validity and then considers a citation analysis of "JOBM" in light of the culture of the Organizational Behavior Management community. It appears that the rise in impact may be attributable to increases in quality, the journal filling a previously unfilled niche and a more theoretical turn in OBM scholarship, and that the Impact Factor underestimates "JOBM's" influence. "JOBM" is not a high quality journal because it has a high Impact Factor; rather "JOBM" currently has a high Impact Factor because it is a high quality journal.