The notion that names, identity, and the self are closely related is not a new concept (Dion, 1983). However, little research has approached this subject from a (socio)linguistic perspective (Lieberson, 1984), as early research on names and identity centered on psychological aspects (Busse & Seraydarian, 1979; Ellis & Beechley, 1954; Houston & Sumner, 1948; Zweigenhaft, 1977), despite the fact that names are elements of language fraught with complicated social implications (Bright, 2001; Kirwin, 2001; Lieberson, 1984). Through interviews with three Korean American women of various levels of bilingualism, drawing on poststructuralist (Weedon, 1987), investment (Heller, 1987; Peirce, 1995), and imagination (Wenger, 1998) theories of language and identity, this study raises questions about the impact of personal names on immigrants as they negotiate bilingual, bicultural, and binominal identities.