This report describes a communications system engineering planning process that demonstrates an ability to design and deploy cost-effective broadband networks in low density rural areas. The emphasis in on innovative solutions and systems optimization because of the marginal nature of rural telecommunications infrastructure investments. Otherwise, rural America will continue to lag behind in an unforgiving global economy. It is noted that any rural county in the U.S. can initiate a broadband wireless communications project in its area by utilizing several methods, including the formation of a county-based broadband communications task force to establish and direct network applications beyond the traditional e-mail and Web searching functions, with an emphasis on regional economies, health care, and education. (Contains 2 figures.)