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ERIC Number: EJ765620
Record Type: Journal
Publication Date: 2007-Apr-6
Pages: 1
Abstractor: ERIC
ISBN: N/A
ISSN: ISSN-0009-5982
EISSN: N/A
Nonprofit Institutions Could Make Gains in Online Education, Report Says
Carnevale, Dan
Chronicle of Higher Education, v53 n31 pA30 Apr 2007
The dominance that for-profit colleges enjoy in online education may erode as nonprofit institutions press forward in the marketplace and take advantage of their traditional assets, according to a new report by Eduventures. The education-consulting firm, which is based in Boston, found that typical advantages held by traditional institutions, such as name recognition and geographic dominance, still influence students' decisions about where to go to college, even in the online market. That may seem counterintuitive, said Richard Garrett, a program director and senior research analyst at Eduventures. Online education allows students to take courses from nearly anywhere in the world at their own convenience and geography should not be a factor, he said. But even as the regional flavor of online education expands to a national scope, nonprofit colleges will still have a leg up on the competition, given their history and reputations. People tend to trust longstanding institutions, with years of experience, over new businesses that spring up, Mr. Garrett said.
Chronicle of Higher Education. 1255 23rd Street NW Suite 700, Washington, DC 20037. Tel: 800-728-2803; e-mail: circulation@chronicle.com; Web site: http://chronicle.com/
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A