A project was undertaken in San Antonio, Texas, to develop a recruitment approach which would be more effective than the traditional mass media approach in recruiting hard-core undereducated individuals into adult education classes. An experiment was designed to test a recruiting method which would employ a personal, face-to-face interview technique. Two groups of eighty subjects, one experimental and the other control, were selected from the parents of children enrolled in bilingual classes. Utilizing background information obtained during initial interviews of the experimental group, a face-to-face interview technique and supportive materials were developed. This recruitment package was utilized during home visits made to the experimental group in a recruitment effort. Two weeks later a second visit was made in which other promising recruiting techniques were employed. Approximately 37% of the experimental group enrolled in classes as compared to 2.4% from the control group which was subjected only to mass media recruiting efforts. Chi-square analysis of the results revealed a significant difference in the number of individuals enrolled into class when a face-to-face technique is employed, as opposed to nonpersonal methods of recruitment. The techniques and methods that were developed resulted in a seven-page guide designed for recruiting disadvantaged adults. (The guide and other project materials are included in this report.) (EM)