The Contra Costa County Library is located within the greater San Francisco Bay Area. With 26 physical locations and a virtual branch, it has more than 400,000 cardholders and serves a population of almost 1 million. As part of developing a strategic plan to meet the needs of the public in the 21st century, the library hired a consultant to gather information from the community and to identify priorities for the institution. Among the findings from the needs assessment was that the community wanted "the capacity for easy, independent exploration when using the library." To overcome the barrier of getting to the library during open hours to fill out a paper application, it found the right method for providing every county resident with a means of getting immediate and long-term access to its digital gems. By climbing on board with the team of information technology specialists at Quipu Group, it successfully implemented an online library card registration and e-Card service. This service gives the library an effective method for increasing community membership, including the capability of extending its reach to previously unattainable people, such as those who have research needs when its buildings are closed. The online library card registration system is proving to be a fully developed product of high technical quality. It has helped to align the library closer to the organizational goal of focusing more on its customers and what they want. This service is one example of how the Contra Costa County Library is using new technologies to deliver traditional and new services to its customers.