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ERIC Number: EJ806423
Record Type: Journal
Publication Date: 2008
Pages: 5
Abstractor: ERIC
ISBN: N/A
ISSN: ISSN-1080-5699
EISSN: N/A
The BCLA Minor: Business, Communication, and Liberal Arts Minor at Towson University
Mahin, Linda
Business Communication Quarterly, v71 n3 p350-354 2008
In this article, the author describes a cross-disciplinary minor that combines elements of business, communication, and the liberal arts. The BCLA Minor enhances employment opportunities and cultural awareness for students with majors in the Colleges of Business and Economics, Fine Arts and Communication, and Liberal Arts by integrating the knowledge and skills that students acquire in their majors with knowledge of business basics (accounting and economics), computer skills, business writing skills, and business ethics. The minor complements the majors by reinforcing skills in oral and written communication, problem solving, critical thinking, and creativity.
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A