The purpose of the present study was to evaluate whether verbal fluency tasks may specifically induce relatively greater left than right hemispheric activation in the dorsolateral prefrontal cortex. The effectiveness of the manipulation was evaluated by EEG, which was recorded during performance of the verbal fluency task and during two control conditions, i.e., a baseline condition without cognitive demands, and a mental arithmetic task, respectively. The results demonstrate that the desired effect can only be achieved in individuals with good performance on the verbal fluency task. Good and poor performers do not only differ in lateral asymmetry, but also in the most affected region within the prefrontal cortex. Whereas good performers show relatively increased activation in the cortical region and hemisphere putatively most specialized for this kind of task (i.e., the left dorsolateral frontal cortex), poor performers show a marked shift of frontopolar asymmetry to the right.