NotesFAQContact Us
Collection
Advanced
Search Tips
Back to results
Peer reviewed Peer reviewed
Direct linkDirect link
ERIC Number: EJ745538
Record Type: Journal
Publication Date: 2004
Pages: 7
Abstractor: Author
ISBN: N/A
ISSN: ISSN-0883-2323
EISSN: N/A
The Nature and Origins of Students' Perceptions of Accountants
Hunt, Steven C.; Falgiani, A. Anthony; Intrieri, Robert C.
Journal of Education for Business, v79 n3 p142-148 Jan-Feb 2004
In this research, the authors examined accounting and nonaccounting majors' impressions of accountants through a survey listing 58 characteristics. The results show that many students stereotypically perceived accountants as numbers crunchers and that nonaccounting majors held more negative perceptions of accountants than did accounting majors. Accountants generally were seen as professional but not particularly personable. The authors also examined the sources of those impressions. Among all majors, impressions formed from exposure to movies, television, and accounting courses were more negative than impressions based on relationships with accountants whom they knew. The authors discuss ways to improve the image of accountants. (Contains 4 tables.)
Heldref Publications. 1319 Eighteenth Street, NW, Washington, DC 20036-1802. Tel: 800-365-9753; Tel: 202-296-6267; Fax: 202-293-6130; e-mail: subscribe@heldref.org; Web site: http://www.heldref.org
Publication Type: Journal Articles; Reports - Evaluative
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A