Peer reviewedERIC Number: EJ484680
Record Type: CIJE
Publication Date: 1994
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Meet the Press (and Never Let 'em See You Sweat).
Howell, Verna; And Others
College Student Affairs Journal, v13 n2 p87-91 Spr 1994
Attempts to provide student affairs practitioners with general understanding of the media, and successful techniques in working with the media. Contends that, by designing an effective media relations programs, student affairs professionals can rely on the media as a valuable ally. Emphasizes need for preparation and interview skills. (Author/NB)
Descriptors: Cooperation, Higher Education, Mass Media, Mass Media Effects, Student Personnel Workers
Publication Type: Reports - General; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
