This article puts forward an "assessment/action research/publication" cycle that integrates aspects of the assessment, research, and Institutional Review Board (IRB) processes to provide academic librarians with a systematic approach for balancing competing workplace demands and give library managers a roadmap for creating a "research culture" (Jacobs, Berg, and Cornwall) within their libraries. The article argues that librarians and library managers have much to gain by integrating action research into librarians' everyday work loads, including increased ease in meeting publication demands for tenure and/or promotion, institutionalizing habits of reflective practice across all library service areas, and overall library improvement.