Ten years ago, stories like "B&N: The New College Library" (LJ 2/1/98) and "What If You Ran Your Library Like a Bookstore?" (American Libraries, 3/98) kicked up a controversy about the viability of libraries. Ironically, these days it's the book business that has an aura of crisis and gloom, while visits to libraries are surging. Over two billion items are checked out annually, and nearly all libraries offer free Internet access along with many of the amenities of a bookstore. Truth be told, the book business has always had an aura of crisis and gloom. It's the Eeyore of industries. Lately, it's become clear that the book industry really does need to be saved: from itself. It might start by looking more closely at what libraries do. After all, libraries know that developing a strong book culture involves making it easy for people to discover and sample new books, to acquire books quickly even if they are not on the local library's shelves, and to share their reading experiences with others. One of the most powerful reasons for choosing a book is having another reader recommend it. In short, sharing is not the problem. It's the solution.