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Business Communication | 1 |
Chinese | 1 |
Comparative Analysis | 1 |
Cost Effectiveness | 1 |
Economic Factors | 1 |
English (Second Language) | 1 |
Foreign Countries | 1 |
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Journal of Asian Pacific… | 1 |
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Jianmin, Chen | 1 |
Wanjin, Zhu | 1 |
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China | 1 |
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Wanjin, Zhu; Jianmin, Chen – Journal of Asian Pacific Communication, 1991
Presents a cost-benefit analysis of English language education in China and explores the market value of languages through comparisons of Chinese and Japanese, English and Russian, and Putonghua and Cantonese. It is suggested that the economic strength of a language can be measured by its popularity or its frequency of use among language users.…
Descriptors: Business Communication, Chinese, Comparative Analysis, Cost Effectiveness