Adoption of new educational technologies usually requires a dissemination strategy as an explicit element in the design of a system. This paper reviews elements in a "student-driven" dissemination strategy for Internet services, based on experiences with "cleo" and "carmen," Internet hosts operated by Murdoch University (Australia). The objective was to offer computer-mediated communications with the greatest scope for student involvement and a collaborative learning approach to Internet services, while also addressing concerns over the cost and organization of access facilities, regulation of user behavior, equitable access for all students in a class, and the need for user training and technical support. The growth of these services necessitated the introduction of some user fees and of modem pools, but growth has also resulted in the allocation of funds for upgrades and enhancements. Implications for teaching and learning applications are summarized, from the concept of "cybercafe" discussions to the use of the World Wide Web and listservers for content delivery. (Contains 17 references.) (Author/AEF)