A study investigated whether gender differences in proscribed language behavior, attitudes, and beliefs would emerge from an anonymous self-report questionnaire. A total of 87 men and 87 women enrolled in 6 sections of a required sophomore course at a regional southeastern university voluntarily completed the questionnaire which was designed to check "taboo" language attitudes, beliefs, and usage in various situations. Results indicated that (1) a two-thirds majority of men and women believed that a double standard exists which assumes that taboo language is for the use of men, and that women who use taboo language are criticized for being unladylike; (2) although a majority of men and women believed that taboo language should be equally appropriate for women to use as it is for men, the majority also believed that college women were less prone to use taboo language than college men; (3) the majority of respondents believed that swearing was a matter of morals, not just a matter of etiquette; (4) almost all subjects reported the use of taboo language with some degree of regularity; (5) male respondents rated themselves as more frequent users of taboo language than female respondents rated themselves; (6) male respondents also reported the use of taboo language in more public places than did female respondents; and (7) 55% of female respondents, compared to 24% of male respondents, reported venting emotion as their only reason for using taboo language. Findings suggest that traditional attitudes are still firmly entrenched in the fabric of southeastern subjects' lives. (RS)