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ERIC Number: ED348873
Record Type: RIE
Publication Date: 1992-Mar
Reference Count: 0
The "International Language/Business" Major at a Small Private University: Successes and Nagging Concerns.
Parsons, Robert A.
A new major at the University of Scranton (Pennsylvania), International Language/Business (IL/Bus), is described that first accepted students in 1986. This foreign language major of 27 credits, with a concentration in business was modeled on two cooperative programs between the College of Arts and Sciences and the School of Management that were already in place: the Chemistry/Business and Electronics Engineering/Business majors. The IL/Bus major and other developments in the university have caused foreign language enrollments to flourish in the past several years. The university has seen the establishment of minors and the development of a university-wide advising system. Resulting planning challenges are discussed such as those related to staffing and study abroad. Other issues include a lack of genuine student interest in both foreign language study and business, and university recruiting that is possibly misleading in terms of career options. It is concluded that faculty must continue to identify areas of the IL/Bus program that can be improved and to reconsider the content of the business component of the major. (LB)
Publication Type: Speeches/Meeting Papers; Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A
Identifiers: University of Scranton PA
Note: Paper presented at the Annual Eastern Michigan University Conference on Languages and Communication for World Business and the Professions (11th, Ypsilanti, MI, March 25-28, 1992).