To help administrators build confidence in their schools, this document offers 12 suggestions to foster better communication, increased confidence, and more effective schools. Each suggestion is discussed and examples are provided of how to carry out the suggestion. The 12 suggestions are to (1) strive for school quality, (2) create a spirit of caring in the school, (3) share the good news about schools, (4) show connections between education and future hopes (5) work with, not against, other individuals and groups in the schools, (6) get the community on the school team, (7) reduce the amount of hassle that schools perpetrate, (8) demonstrate that the school has a sense of direction, (9) be an educational leader in the community, (10) create substantive themes for rallying staff and community members around the school, (11) be an effective communicator, and (12) have confidence in yourself. (Author/RW)