This manual is intended to help projects approved by the Joint Dissemination Review Panel produce materials that will support their dissemination activities. Specifically directed toward career education projects, it should be equally useful for other projects. Section 1 discusses diffusion/adoption and these topics regarding materials: purpose, basic features, considerations, and materials development. Section 2 outlines the complete inventory of materials that can make up a dissemination package. These are grouped under four categories--awareness and selection, instruction, training, and management--approximating the stages in the diffusion process that require materials. Materials within each category are described in an outline format under these headings: item, audience, purpose, content, format, life expectancy, distribution, and quantity. Section 3 considers these elements of preparation of text: planning and scheduling the development process, budgeting, review, and final organization. Section 4 outlines tasks involved in producing materials--preparing rough layout, obtaining camera-ready copy, selecting and preparing photos and graphics, completing layout, printing, and finishing and bindings. Appendixes include information sheets on folding styles and binding methods. (YLB)