The purpose of the Communications Survival Kit is to serve as a guide for counselors to assist in planning, developing and implementing a public relations program for the guidance department at the local school level. The kit contains practical information in three categories. First is a rationale for a public relations (PR) program, what PR is and where to start. Second, strategies are offered for planning and identifying audiences, using media, and preparing a slide presentation. The third section consists of lists of resource people, a bibliography, and a list of ideas to highlight the guidance program in the school building, the school system and the community. (BN)