An attitude scale and a personal biographical background information form were sent to 474 public senior high school principals and 436 counselors in Indiana to determine: (1) their acceptance of industrial arts as a school subject, (2) their views of industrial arts in relation to other subjects, and (3) relationships between attitudes and selected personal and biographical background factors. Some of the findings include: (1) an overall favorable attitude among principals and counselors toward industrial arts, (2) an agreement with the objectives, expected educational outcomes, and tenets of industrial arts, (3) favorable attitudes toward industrial arts as a curriculum offering, (4) a view of industrial arts as a part of a general education rather than vocational education, and (5) a positive relationship between the attitudinal scores of the respondents and their school enrollment, their undergraduate major, their supervision of industrial arts, and their exposure to and experience with industrial arts. Several recommendations are included. This Ed.D. thesis was submitted to the University of Missouri. (GR)