The (dis)satisfaction of the employees who create and realize activities is as much important as the satisfaction of the buyers. In this paper, we have presented the results from the research in the Macedonian companies concerning the capacity of the leadership to motivate the employees to do their job efficiently and to preserve their initiative and devotion to the job. The data received from the research have helped in giving useful information about the business process improvement in defining the measures that need to be taken by the management in order to crate permanent values for the employees, which will satisfy all parties. The solution has been found in the promotion of the management system through the adoption of the new TQM (Total Quality Management) strategy, then the development of the staff and the teamwork, as well as the advancement of the processes much earlier before purchasing new technology