Colleges and universities face pressures from multiple stakeholders to attend to the labor market success of their graduates. In this article, we argue that it is in the best interests of sociology students and the discipline that sociology programs respond proactively to these pressures. We encourage sociology programs to design curricula that develop student skills in critical sociological thinking as well as explicitly connect skills to career-related interests. After reviewing research on what employers expect, what students want to learn, and sociology graduates' first labor market experiences, we offer suggestions about how programs can respond to the requests for accountability for employment outcomes without substantially revising the traditional undergraduate sociology curriculum or expending excessive amounts of faculty time on new initiatives. We argue that integrating liberal learning and applied learning is the best way to serve students and the discipline.