Leading through a pandemic shifted how enrollment management offices leverage their global networks. At New York University (NYU), leaders identified: what it is like to manage a crisis that affects campuses in different time zones; how data is used to develop strategic enrollment management (SEM) plans; and how virtual tools, communications, and…

Student Enrollment Management (SEM) leaders continually challenge their teams and institutions to implement changes to student systems and processes. Often, these efforts do not go as planned. As institutions scramble to increase enrollments, streamline workflows, and improve the student experience, their success depends on their ability to manage…