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Direct linkBaillie, Kyle; Gordon, Jody – Strategic Enrollment Management Quarterly, 2017
In 2013, in Abbotsford, British Columbia, Canada, at the University of the Fraser Valley (UFV) board of governors' meeting, a motion was passed that would have a significant impact on future planning at the university. The board of governors directed the president to develop a strategic enrollment management plan (SEM) for the university for the…
Descriptors: Higher Education, Universities, Enrollment, Enrollment Management
