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Direct linkvan Mulken, Margot; Hendriks, Berna – Multilingua: Journal of Cross-Cultural and Interlanguage Communication, 2017
This paper reports on an experimental study investigating alternative communication modes to English as a Lingua Franca. The purpose was to examine the effectiveness of different modes of communication and to gain insight in communication strategies used by interlocutors to solve referential conflicts. Findings show that ELF may not necessarily be…
Descriptors: Multilingualism, Computer Mediated Communication, Official Languages, English (Second Language)
Hendriks, Berna; van Meurs, Frank; van der Meij, Els – Multilingua: Journal of Cross-Cultural and Interlanguage Communication, 2015
Commercials regularly feature foreign accents. This paper aims to investigate whether the use of foreign accents in radio commercials is more effective for congruent than incongruent products, and whether foreign-accented commercials are evaluated differently than non-accented commercials. In an experiment, a group of 228 Dutch participants rated…
Descriptors: Foreign Countries, Dialects, Pronunciation, Advertising
