A personal thinking language consists of verbal and visual means to transform ideas to action in social and work settings. This verbal and visual interaction of images and language is influenced by one's personal history, cultural expectations and professional practices. The article first compares a personal thinking language to other languages…

This paper argues that pedagogic efficacy of multimedia packages (interactive multimedia presentations) cannot be achieved by experimental research in the absence of a detailed pedagogical screenwriting framework. Following a summary of relevant literature, such a framework is offered, consisting of micro-level design guidelines. The guidelines…