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Direct linkTang, Yingying; Ding, Huiling – Journal of Technical Writing and Communication, 2023
This study examines the content strategies of 12 Chinese universities' international websites. Going beyond the Hofstede--Hall model, we explore a novel mixed-method study using both content strategy analysis and user research to investigate intercultural web-based communication strategies. Our study identifies the impacts of Chinese cultural and…
Descriptors: Foreign Countries, Web Sites, Intercultural Communication, Universities
Dorpenyo, Isidore Kafui – Journal of Technical Writing and Communication, 2015
This article analyzes a proposal submitted to a funding unit in Michigan Technological University by a PhD Forestry student. A rhetorical-cultural approach of the text provides evidence to argue that scientific writing is rooted in a cultural practice that valorizes certain kinds of thought, practices, rituals, and symbols; that a scientist's work…
Descriptors: Graduate Students, Forestry, Cultural Influences, Scientists
