Publication Date
In 2024 | 0 |
Since 2023 | 0 |
Since 2020 (last 5 years) | 1 |
Since 2015 (last 10 years) | 1 |
Since 2005 (last 20 years) | 1 |
Descriptor
College Choice | 3 |
Decision Making | 3 |
Graduate Students | 3 |
Masters Programs | 3 |
Comparative Analysis | 2 |
Student Recruitment | 2 |
Student Surveys | 2 |
Accreditation (Institutions) | 1 |
Business Administration… | 1 |
Competition | 1 |
Consumer Economics | 1 |
More ▼ |
Source
Journal of Marketing for… | 3 |
Publication Type
Journal Articles | 3 |
Reports - Research | 3 |
Tests/Questionnaires | 1 |
Education Level
Higher Education | 1 |
Postsecondary Education | 1 |
Audience
Location
United Kingdom | 1 |
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Jeckells, Harriet – Journal of Marketing for Higher Education, 2022
This research investigates the influential factors impacting CDM among prospective online MBA students, using qualitative interviews. This research focus is contextualised with analysis on the CDM process and the disparity between UK and international students, to gain a deeper understanding of the dynamics of the influential factors. The findings…
Descriptors: Decision Making, Masters Programs, Business Administration Education, Telecommunications
Peer reviewed
Carrel, Ann E.; Schoenbachler, Denise D. – Journal of Marketing for Higher Education, 2001
Surveyed students and supporting organizations about their decision considerations regarding enrolling in and supporting an executive master of business administration (EMBA) program. The findings from this studyprovide direction for EMBA directors in strengthening recruiting efforts toward both students and organization sponsors. (EV)
Descriptors: College Choice, Comparative Analysis, Decision Making, Employers
Peer reviewed
Stiber, Gregory – Journal of Marketing for Higher Education, 2001
Used an enrollment process model to guide implementation of a survey of master's business students to characterize the decision process leading to enrollment. Quadrant analysis was used to develop a two-dimensional profile of students for use in enrollment management. (EV)
Descriptors: College Choice, Decision Making, Enrollment Management, Graduate Students