Presents research which indicates that alcohol education efforts based on a "knowledge-attitude-behavior" model can be effective in reducing alcohol problems. Summarizes essential requirements of effective alcohol education. (RC)

Analyzes traditional drug education prevention programs on two levels: (1) drug-related information taught to drug education teachers and the adequacy of such training in preparing them to conduct a drug education program, and (2) information conveyed from the teacher to the student and the way in which such information is received by the…

Study randomly samples 66 drinking and driving television public service announcements that were then coded using a categorical and dimensional scheme. Data set reveals that informational/testimonial messages made up almost half of the total; positive appeals were the next most common, followed by empathy, fear, and modeling appeals. (Contains 34…

This paper brings together the pressing problem of alcohol abuse on college campuses on one of the most promising solution--stage-based interventions applied at multiple levels. The interventions fit the Transtheoretical Model, which construes behavior change as a process that unfolds over time and involves progress through a series of stages.…