Publication Date
In 2024 | 0 |
Since 2023 | 0 |
Since 2020 (last 5 years) | 0 |
Since 2015 (last 10 years) | 2 |
Since 2005 (last 20 years) | 2 |
Descriptor
Advertising | 2 |
College Students | 2 |
Experiential Learning | 2 |
Feedback (Response) | 2 |
Agencies | 1 |
Alumni | 1 |
Best Practices | 1 |
Business Administration… | 1 |
Business Schools | 1 |
Communications | 1 |
Educational Technology | 1 |
More ▼ |
Source
Journal of Advertising… | 2 |
Publication Type
Journal Articles | 2 |
Reports - Descriptive | 2 |
Opinion Papers | 1 |
Education Level
Higher Education | 2 |
Postsecondary Education | 2 |
Audience
Location
Texas | 1 |
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Landreth Grau, Stacy; Wilson, Chris – Journal of Advertising Education, 2015
This paper outlines a team teaching partnership between a full time marketing faculty member and a full time professional in advertising. The purpose of the course design is to give students realistic feedback on assignments and projects so that they work for more than a grade and understand that once they are working in a full time career, a…
Descriptors: Partnerships in Education, Team Teaching, Marketing, Advertising
Bush, Lee – Journal of Advertising Education, 2015
Student-run advertising, public relations or integrated communications agencies at colleges and universities give students hands-on client experience, help them develop their professional skills and provide students with an understanding of how to work within an agency structure. For faculty advisers, managing a successful student-run agency can…
Descriptors: College Students, Student Projects, Agencies, Advertising