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Curdt-Christiansen, Xiao Lan – Critical Inquiry in Language Studies, 2014
This article examines how political discourse, language ideologies, recent Chinese curriculum reforms, and their representations in the media are inextricably related. Using the "Speak Mandarin Campaign" as background for the inquiry, I focus on textual features of the various media sources, TV advertisements, campaign slogans, official…
Descriptors: Foreign Countries, Language Planning, Chinese, Discourse Analysis