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Fraustino, Julia Daisy; Pressgrove, Geah; Colistra, Rita – Communication Teacher, 2019
Numerous institutions encourage service-learning, but few have extended beyond nonprofit realms to include (1) larger budgets, (2) multi-faceted volunteer/staff/leadership constraints, and (3) elevated expectations with immediate impact on full towns. This study explores how strategic communication students construct knowledge in branding and…
Descriptors: Service Learning, Communications, Relevance (Education), Social Problems