Certified college funding specialists™ are part of a growing list of professionals who specialize in college planning. This list includes but is not limited to high school counselors, independent college advisors/consultants, and admission and financial aid representatives. This article reviews the college funding specialists and their professional organization, the Association of Certified College Funding Specialists (ACCFS). The association educates, monitors, and supports member specialists in their work. The specialists directly serve students and families. These specialists are working to fill a gap in knowledge and planning and to help students and their families gain access to a college education. As college costs continue to increase, college funding specialists may come to be in even greater demand as families seek to learn how to pay for a postsecondary degree.