NotesFAQContact Us
Collection
Advanced
Search Tips
Back to results
Peer reviewed Peer reviewed
ERIC Number: EJ284115
Record Type: Journal
Publication Date: 1983-May
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Trends in Pictorial Pedagogics: Adding to the Ads.
Brown, James W.
Canadian Modern Language Review, v39 n4 p859-88 May 1983
Approaches taken in the United States and France to use of visual pedagogy are compared and discussed. The necessity of integrating semiotic theory and visual pedagogy is underscored, a semiotic model of visual literacy and decoding is outlined, and some advertisements are analyzed, giving suggestions for teaching use. (MSE)
Descriptors: Advertising, Commercial Art, Comparative Education, Educational Theories, Foreign Countries, Illustrations, Linguistic Theory, Second Language Instruction, Second Language Learning, Teaching Methods, Visual Aids, Visual Learning, Visual Literacy
Publication Type: Journal Articles; Reports - Descriptive; Guides - Classroom - Teacher
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: France; United States
Grant or Contract Numbers: N/A