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Second Language Instruction2
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Canadian Modern Language…2
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Brown, James W.2
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Trends in Pictorial Pedagogics: Adding to the Ads.
Peer reviewed Peer reviewed
Brown, James W. – Canadian Modern Language Review, 1983
Approaches taken in the United States and France to use of visual pedagogy are compared and discussed. The necessity of integrating semiotic theory and visual pedagogy is underscored, a semiotic model of visual literacy and decoding is outlined, and some advertisements are analyzed, giving suggestions for teaching use. (MSE)
Descriptors: Advertising, Commercial Art, Comparative Education, Educational Theories
On the Use of Visual and Graphic Codes in the Production of Verbal Utterances.
Peer reviewed Peer reviewed
Brown, James W. – Canadian Modern Language Review, 1980
Discusses the use of visual materials in second language instruction to produce verbal utterances. (AM)
Descriptors: Second Language Instruction, Semiotics, Speech Communication, Speech Skills