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ERIC Number: EJ1215297
Record Type: Journal
Publication Date: 2019-Jun
Pages: 20
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-2329-4922
EISSN: N/A
Artist Communication: An Interdisciplinary Business and Professional Communication Course
Carradini, Stephen
Business and Professional Communication Quarterly, v82 n2 p133-152 Jun 2019
The arts have not received much attention from business and professional communication (BPC) scholars who are interested in workplace communication. This article begins to fill that gap by explaining a course focused on the BPC that artists produce in their careers. Students learned BPC genres by addressing arts situations: They crafted email pitches to promoters, took promotional photography, created crowdfunding proposals, and more. I argue that teaching artist communication can give a new context to existing BPC assignments, encourage interdisciplinary initiatives, and allow for the incorporation of natively digital communication genres into existing courses.
SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A