In this article, the author describes a parent orientation program designed to inform parents about the behavior that is expected of them when their children participate in youth sports. YouthFirst is a parent orientation program designed to: (1) Give parents an overview of the role they play in their children's sport experience; (2) Allow them an opportunity to fully understand the role of the youth sport coach; (3) Demonstrate to parents the appropriate verbal communication strategies required for a positive environment; and (4) Educate parents about the developmental process involved in youth sports, and how to support their children's efforts and interest in sports in a positive manner. This program supports parents, coaches and athletes year round by sending quarterly newsletters that appeal specifically to each group. Sport interest, age, and coaching and/or parental status are all taken into account. Families with three or more children may well receive up to nine newsletters per quarter. Creating a fun and positive environment in youth sports is the key to ensuring youth retention. Educating parents and coaches on what is appropriate behavior is a good first step. (Contains 4 tables and 1 resource.)