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Seifert, Tricia A.; Moore, Kathleen; Beaulieu, Jacqueline; Arnold, Christine H. – Strategic Enrollment Management Quarterly, 2017
In its earliest form, Strategic Enrollment Management (SEM) focused on recruiting students, but soon included a focus on student success, defined in terms of retention and graduation. Several researchers have noted that developing effective student services, as well as establishing strong lines of communications across departments, are key…
Descriptors: Academic Achievement, Enrollment Management, Undergraduate Students, Colleges