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Volkwein, J. Fredericks – New Directions for Institutional Research, 2010
Assessing student attainment in the major field of study is increasingly important to employers and accrediting bodies alike. Construction and manufacturing firms do not like engineers who design faulty bridges and airplanes. Marketing firms want to hire students who understand the difference between a niche market and a global market. School…
Descriptors: Accreditation (Institutions), Academic Achievement, Student Evaluation, Case Studies