ERIC Number: EJ738602
Record Type: Journal
Publication Date: 2006-Jul
Web-Based Animation or Static Graphics: Is the Extra Cost of Animation Worth It?
Zhu, Li; Grabowski, Barbara L.
Journal of Educational Multimedia and Hypermedia, v15 n3 p329-347 Jul 2006
This quantitative study compared the instructional effects of two web-based animation strategies against static graphics by high and low prior knowledge participants. One strategy used animation to gain attention; the second to gain attention and provide elaboration. Participants were 111 college student volunteers. Two-way multiple analysis of variance (MANOVA) was used to analyze the data. Important findings included equivalent, nonsignificant differences in performance between high and low prior knowledge participants. No main effects were found among the three treatment groups. The effects of the web-based animation strategies on the achievement of participants with low prior knowledge are discussed in detail. (Contains 4 figures, 4 tables, and 1 note.)
Descriptors: Animation, Hypermedia, Instructional Effectiveness, Prior Learning, College Students, Multivariate Analysis, Academic Achievement, Multimedia Instruction, Information Processing, Comparative Analysis, Internet, Computer Graphics, Teaching Methods, Knowledge Level
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education
Authoring Institution: N/A